The Founder's Notes
A blog by Scott Hofert.
Welcome to The Founder's Notes.
I will keep this short. This is a place where I write honestly about what building something actually looks like. The good, the hard, and the stuff most people never talk about.
Over the past 20+ years, I've founded and built both for-profit and nonprofit ventures. The journey has humbled me more times than I can count - and it's also given me real joy through the learnings, the surprises, and the moments of hard-won clarity. I'd love to share what I've discovered along the way: the places I've grown up, the lessons that took time to earn, and just as importantly, the failures that shaped me. I don't see those failures as detours - I see them as the curriculum. If you're building something and want a steady, honest partner in the process, I'd be honored to walk alongside you. I'm looking forward to the journey ahead.
Grateful, Scott
8 - Progressing - What Got You Here Won't Keep You Here
If you're thinking about becoming an entrepreneur, or you're a few years into it and starting to feel the ground shift under you, I want to tell you something nobody...
7 - MESSAGING - Why "Great" Product or Service Isn't Enough: The Marketing Truth Every Entrepreneur Has to Face
Messaging - You can have the best product in the world, but if nobody knows about it, none of it matters. How do you say something that actually gets heard?...
5 - DEVELOPMENT - My own personal trajectory plays a key role in future growth of the company
DevelopmentWho you are as a person will either grow your company or hold it back. So what does it look like to keep growing as a person, not just as...
3 - STRUCTURE - What systems do you need to put in place in order for your business to move forward?
Stage Three: Structure What systems and processes do you need so this thing can actually get delivered, again and again, without you holding it together with duct tape every time?...
2 - MASTERY - How good do you have to get before someone is willing to pay you for it?
Stage Two: Mastery You've probably seen the stats floating around. Spend eighteen minutes a day on something for a year and you'll be better than 95 percent of people who...
1 - CONTRIBUTION - What’s the service or widget you want to offer the world?
What Are You Here to Offer? One of the things I run into more than almost anything else when I'm coaching is this: people who deeply want to be entrepreneurs...
My Entrepreneurship Coaching Strategy and “The Why” - The Nine Stages
Several years ago, I sat down and started writing. People had been asking me for a long time how I started businesses, how the nonprofits I had been part of...
Education & Inspiration = Execution
My youngest son just graduated high school and is heading to NC State. I couldn't be prouder of both my boys. There's something really interesting about this season in a...
